We ARe ALL BREWERS
Anheuser-Busch is America's oldest brewery. As a result, the company was struggling to attract younger talent. Huge was asked to come up with a recruitment campaign that would position AB as a fast-paced, innovative organization where employees have an immediate impact. In order to do this, we redefined what it means to be a Brewer. At AB, Brewers don't just brew beer - they're also the people who concoct disruptive ideas that build a better company and a better world. Ad Age gave us a shout out after our launch.
ACD: Bryan Hill // Photography: David Everly
BrewerS Documentary series
SXSW Escape Room Experience
At SXSW 2018, we created an escape room experience with challenges inspired by AB’s biggest wins. Participants gained a brand new perspective on what’s possible when you work at AB. You don’t just make beer - you make history.
